P&L:
ActivMedia Research: More Net firms in profit than might be expected
ActivMedia Research reports that 61 percent of mid-sized online
businesses and 39 percent of large online firms are profitable.
posted by Robin Gaster at 12:05 PM
Online usage:
Jupiter Media Metrix: Internet users in US spending longer onlineApr 18 2001: US Internet users are going online more often and staying online for longer, according to new data from Jupiter Media Metrix.
US users went online on an average of 15 days in March 2001, up from 14.5 days in March 2000, and 14.2 days in March 1999. They spent an average of 20.2 hours looking at Internet sites in March 2001, up from 15.9 hours last year and 12.8 hours the year before.
posted by Robin Gaster at 12:02 PM
Online demographics
Nielsen NetRatings: Blue-collar workers rush online
The number of US households headed by blue-collar workers soared from
6.2 million in March 2000 to 9.5 million in March 2001, according to
Nielsen NetRatings.
posted by Robin Gaster at 12:01 PM
Health:
Harris Interactive: 100 million US Net users are 'cyberchondriacs'
Apr 25 2001: Over half of visitors to health websites find those sites through portals and search engines, according to new research from Harris Interactive.
Nearly 100 million US adults look for health information online every month. On average, they do this three times a month but heavy users may do so up to six times a month.
Fifty-two percent look for health information using a search engine or portal, 24 percent go directly to a health website, and 16 percent go to general sites that may have a section on health issues.
Heavy and medium Internet users are more likely than light users to go to a search engine or portal first when looking for health information.
posted by Robin Gaster at 8:19 AM
How many online in the US?:
U.S. & Canada
COUNTRY DATE NUMBER % POP SOURCE
U.S.
November 2000 153.84 million 55.83 ***NielsenNetRatings
October 2000 149.6 million 54.29 ***NielsenNetRatings
September 2000 148.03 million 53.72 ***NielsenNetRatings
August 2000 146.9 million 53.31 ***NielsenNetRatings
July 2000 143.96 million 52.24 ***NielsenNetRatings
June 2000 134.2 million 48.7 ***NielsenNetRatings
February 2000 123.6 million 45.33 *** NielsenNetRatings
January 2000 122.8 million 45.04 *** NielsenNetRatings
July 1999 106.3 million 39.37 *** NielsenNetRatings
May 1999 101 million 37.4 *** NielsenNetRatings
April 1999 95.8 million 35.4 *** NielsenNetRatings
April 1999 92 million 34 * CommerceNet/Nielsen
March 1999 83 million 30.7 * IntelliQuest
January 1999 79.4 million 29.3 * IntelliQuest
October 1998 73 million 27.8 * IntelliQuest
August 1998 79 million 29 * CommerceNet/Nielsen
February 1998 62 million 23.0 * IntelliQuest
November 1997 56 million 21.0 * IntelliQuest
June 1997 51 million 19.17 * IntelliQuest
April 1997 40 - 45 million 16.16 * FIND/SVP
posted by Robin Gaster at 8:16 AM
Greenfield Online: US B2C spending up in March
Apr 26 2001: The latest round of the Online Retail Index from Forrester and Greenfield Online shows that online consumer spending rose by USD100 million in March to USD3.5 billion for the month.
The number of households shopping online stayed steady in March at 13.5 million while the amount spent online per consumer rose slightly to USD263, from the February figure of USD248.
Some small-ticket categories showed healthy growth in March, including software, books, videos, and office supplies, while revenues dropped in others, including music, apparel, jewelry, flowers, and health and beauty products.
As far as more expensive goods and services were concerned, most categories saw increased revenues in March, with the exception of appliances, furniture, airline tickets and car rental.
posted by Robin Gaster at 8:11 AM
Women with three or more children have the highest affinity for the communications/email sector, followed by games and TV websites. Mothers with one or two children have the highest affinity for family websites, while mothers with only one child have the highest affinity for fashion and beauty websites. [from NetValue Online]
posted by Robin Gaster at 8:09 AM